Judith Hurwitz has been a thought leader in the technology research and strategy consulting for more than 20 years. In 1992, she founded Hurwitz Group, a software research and consulting organization that quickly became an industry leader with top technology clients. Currently she is the President of Hurwitz & Associates, a research and consulting firm with a pragmatic portfolio of service offerings focused on identifying customer benefit and best practices for buyers and sellers of information technology in the US and Europe. She is a frequent keynote speaker at industry events and holds advisory board positions at Safeguard Scientifics and various emerging technology companies. She is also a recipient of the 2005 Massachusetts Technology Leadership Council award.
Judith Hurwitz's Blog
Recently I have been having déjà vu back to the days of PowerSoft. If you
are old enough to remember, PowerSoft was the leader in making graphical
development practical for the masses — rather than the object oriented
gurus. Back in the early 1990s when PowerSoft’s product PowerBuilder
was in its heyday, it had been able to achieve dominance over arch rival
Gupta Technology and a myriad of other long forgotten competitors.
Ironically, at the time, Gupta had a much more sophisticated object oriented
environment than PowerBuilder. But PowerBuilder was able to achieve
leadership because the company found a way to make the traditional COBOL
developer (and there were lots of them) very successful as graphical software
designers.
The secret ... (more)
Judith Hurwitz has been a thought leader in the technology research and strategy consulting for more than 20 years. In 1992, she founded Hurwitz Group, a software research and consulting organization that quickly became an industry leader with top technology clients. Currently she is the President of Hurwitz & Associates, a research and consulting firm with a pragmatic portfolio of service offerings focused on identifying customer benefit and best practices for buyers and sellers of information technology in the US and Europe. She is a frequent keynote speaker at industry events and holds advisory board positions at Safeguard Scientifics and various emerging technology companies. She is also a recipient of the 2005 Massachusetts Technology Leadership Council award.
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